Our Thought Leadership
Strengthen your long-term strategies by incorporating macro trends and broader industry insights. In our blog posts we share our thought leadership on various aspects of the Consumer Experience Journey plus other topics to enhance your decision making.
Beyond the Lipstick Effect: Unveiling Modern Splurge Behavior
Trading Down or Trading Up: How Is Your Brand Managing Shifts in Consumer Loyalty?
Consumers are bifurcated – some pulling back, while others spend more. Why?
Price increases are everywhere – or are they?
What behavior changes are consumers now making to manage record high inflation?
Luxury brands are prospering and expanding stores despite high inflation
Do you know why managing Consumer Confidence is so critical for managing inflation?
Inflation hit a new 4-decade record of 9.1% in June 2022 vs last year — are Millennials responsible?
How did Amazon's Prime day perform?
Record inflation of +8.6% in May’22 challenging Consumers and Policy Makers
Brands need to prepare for sales impact as inflation drives people to defer, reduce or trade down
The creative, hidden ways companies pass on rising costs to customers