Showcasing Our Insights to Impact
Discover through our case studies our expertise in intricate, multi-phase research that boosts sales, loyalty, and ROI for leading CPG and Consumer Tech companies.
See how brands like yours used our tailored insights to develop effective strategies that navigate complex consumer behavior, ensuring sustained success for themselves and their retail partners.
Path to Purchase Study
Challenged by evolving consumer needs and a dynamic market landscape, Samsung utilized in-depth consumer journey research, driving strategies that boosted sales from $1B to $4B, and secured its position as the #1 Home Appliances brand by 2020.
Consumer Products (CPG)
Shopping Trip Missions Study
Navigating the dynamic retail landscape, Unilever drove change with strategic shopping trip missions. Fueled by robust research and analytics, the 8 missions inspired innovations in products, packaging, and marketing. Empowering retailers, Unilever grew sales by revolutionizing shopper experiences.
Mastering Long-Term Consumer & Retail Strategy
A leading chronic health ailment brand transitioning from pharmacy to front-of-store faced the challenge of crafting a long-term consumer and retail strategy to outpace established competitors.
Insights integrated from diverse sources empowered strategies on "where to play" and "how to win".
Digital Path to Purchase Study
Amidst digital disruption, shopper journeys have changed. Deep, multi-phased research transformed Samsung and Carriers' strategies, with refined .com's, revamped marketing, and targeted messaging boosting eComm sales and influencing brand impact across all channels.